category: hospitality, branding, international
project name: Two Tigers Amsterdam
location: Amsterdam Airport Schiphol, Netherlands
completed: May 2017
The brand offer was developed for HMS Host, with numerous plans undertaken for several Airport locations. Two Tigers presents a distinctive, high quality Asian offer for passengers in the competitive Airport terminal environment.
The highly successful “market style” of retailing & food was adopted in the upgrade of the food offer to one of Europe’s busiest airports, with a Two Tigers kiosk as a key ingredient to this vibrant offer.
Drawing upon design styling influences from traditional urban Shanghai, the sheltering structure provides a comfort for waiting passengers & friends. The brand begins with its Two Dragon logo with a palette of green, black & rustic brickwork.